top of page
Homepage
logo_simbolo_transparente.png

BrickBe

Construction Management App

Project 01_image3 - cópia_personas.jpg

Client

BrickBe

Role

Lead UX Designer

Duration

2022

Challenge

Construction managers often rely on spreadsheets, messaging apps, printed documents, and disconnected software throughout the day.

This fragmented workflow makes it difficult to:

  • Track project progress

  • Monitor budgets

  • Manage teams

  • Share documents

  • Communicate efficiently

  • Access information on-site

Goals

Simplify daily construction management

Improve communication between stakeholders

Centralize project information

Increase transparency around budgets, timelines, and project status.

Provide clients with greater visibility into project progress.

Create a more organized and predictable construction experience.

Project 01_image3 - cópia_jornada usuario.jpg

Research

The discovery phase included understanding the daily routines of construction professionals and identifying the biggest pain points in project management.

Key findings included:

  • Information was spread across multiple tools.

  • Managers needed quick access while on-site.

  • Reporting project status was time-consuming.

  • Communication between office and field teams lacked organization.

These insights guided the product strategy and feature prioritization.

Process

Discovery

  • User Interviews

  • Competitor Analysis

  • Market Research

Define

  • Personas

  • User Journey

  • Pain Points

  • Product Requirements

Ideate

  • Information Architecture

  • User Flows

  • Wireframes

Design

  • High-Fidelity UI

  • Design System

  • Interactive Prototype

Validate

  • Usability Testing

  • Iterations

  • Final Prototype

Project 01_image3 - cópia_proposta valor.jpg

Solution

The final concept focused on creating an experience where construction managers could oversee projects from anywhere. Core features included:

  • Dashboard with project overview

  • Task management

  • Team communication

  • Progress tracking

  • Budget monitoring

  • Document management

  • Notifications and updates

Project 01_image3 - cópia_fluxo.jpg

Instead of simply digitizing existing workflows, the experience was redesigned around the real needs of construction professionals.

Highlight

Learnings

This project reinforced the importance of understanding operational workflows before designing interfaces. By combining user research with iterative prototyping, I was able to transform complex construction management tasks into a more intuitive mobile experience.

bottom of page